Connect with your customers through the language of color

TCA helps you develop colors for your market through storytelling and palette development

 
  • Keynote Speech

    If you're seeking to inspire your team or audience with captivating insights into the transformative power of color, look no further than The Color Authority™. With a wealth of experience in public speaking at prestigious international fairs and conferences, TCA offers engaging and informative presentations that leave a lasting impact.

    TCA is available to deliver dynamic talks and presentations tailored to your specific audience and objectives. From exploring the latest color trends to sharing practical strategies for incorporating color psychology into branding and design, our speakers draw upon their extensive expertise to inform, entertain, and inspire.

  • Color Trends

    In an ever-changing world, staying ahead of color trends is essential for businesses to remain relevant and resonate with their target markets. At TCA, we specialize in color trend research and forecasting, helping clients anticipate shifts in consumer preferences and develop strategies to capitalize on emerging trends.

    By leveraging our color trend research and development services, businesses can stay ahead of the curve and position themselves as trendsetters in their respective markets. Whether you're in fashion, interior design, consumer goods, or any other industry where color plays a crucial role, TCA can help you anticipate future trends and stay one step ahead of the competition.

  • Color Consultancy

    Color has the remarkable ability to elevate design, transforming ordinary concepts into extraordinary creations. At TCA, we understand that the journey to finding the perfect color begins with an idea—an inspiration waiting to be brought to life through the transformative power of color.

    Our approach to color is multifaceted, drawing upon a rich tapestry of influences, including color trends, consumer behavior studies, societal changes, and perhaps most importantly, color psychology. By tapping into the subconscious associations and emotional responses elicited by different colors, we help clients select hues that resonate with their target audience on a deeper level. Let us help you find the perfect color to color your world.

  • Wielding Color

    In this Positive Impact article for Mix Interiors, Judith van Vliet talks about the impact color can have on our direct surroundings and lives.

  • Do you speak Color?

    “What is color?” is the question I have asked each and every guest on my podcast ‘The Color AuthorityTM’ over the past three seasons. The answers to this question have been many but intriguingly enough most answered that color is life.

    In this blog piece, Judith explains more on how color can be integrated in the every day life.

  • Natuzzi

    Neutrality with a pop of happiness

    As the European fair season is coming to an end, it is time to have a look at which colours are waiting for us as we move into 2023.

    Read this blog piece for PEJ Trends on Color Trends 2023 by Judith van Vliet

“Judith is my one and only source for color insights”

Tom Palmaerts, futurist and manager Trendwolves

Judith van Vliet, the visionary behind The Color Authority™, is more than just a color expert—she's a catalyst for transformation, helping individuals and businesses unlock the transformative power of color in their lives and ventures.

With a wealth of experience and a global network of like-minded experts at her disposal, Judith has established herself as a leading authority in the realm of color and design. Her passion for color knows no bounds, as evidenced by her multifaceted roles as a consultant, podcast host, and influential figure within the Color Marketing Group.

Our Clients

Manera Magazine

Trevira CS

Comex Pinturas

Braun De'Longhi

Vidde Mobility

Dulux Australia

Renolit

Tecnica Group

2tec2

Merck

GLC Paints

Oterra

Jazeera Paints

Nalesso

PEJ Gruppen

SPOTT Trends

AXOR Design

Stieger AG

Manera Magazine • Trevira CS • Comex Pinturas • Braun De'Longhi • Vidde Mobility • Dulux Australia • Renolit • Tecnica Group • 2tec2 • Merck • GLC Paints • Oterra • Jazeera Paints • Nalesso • PEJ Gruppen • SPOTT Trends • AXOR Design • Stieger AG •